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Sony KDL-52XBR10 LED HDTV Preview Print E-mail
Tuesday, 15 September 2009

ImageThe 52" Bravia XBR10 Edge lit LED High Definition Television is one of the thinnest HDTVs that Sony has produced.  Bypassing plasma or LCD technology, the XBR10 series uses edge lit LED backlighting to produce a high contrast image.  Sony claims the dynamic contrast rating is 1,000,000:1.  Being a sidelit television allows for a skinny design, but the television isn't capable of localized background dimming. 

The XBR10 does come equipped with a separate media box called the BRAVIA 1080 wireless transmission system.  It sends a 1080p audio / video signal to the receiver inside the television and looks like a typical cable box.  In other words, there are no cables to connect to the actual television beyond the power cable.  The XBR10 also plays 24p content via HDMI and also utilizes 240Hz technology to interpolate three frames for each one.

Similar to other recent releases from their competitors, the XBR10 will take advantage of the web.  The 52" Bravia XBR10 is capable of accessing YouTube, Amazon VOD, Slacker Radio, Sports Illustrated, Sony Pictures, Sony Music and eventually Netflix in the Fall of 2009.  It also uses widgets to display the weather, news, financial info, entertainment, sports and Twitter feeds located at the bottom of the screen. 

Sony is releasing the 52" Bravia XBR10 HDTV (KDL-52XBR10) in October and positioning the MSRP around $5000.  Alternatively, the 46" model (KDL-46XBR10) will be priced around $4,500. 


Compatible Video Signals: 480/60i, 480/60p, 720/60p, 1080/60i, 1080/60p , 1080/24p (HDMI only)

Video Features: 24p True Cinema, 3D Comb Filter, Advanced Contrast Enhancer (ACE), CineMotion Reverse 3:2 Pulldown, Deep Color, Game Mode, MPEG Noise Reduction, Motionflow 240Hz, BRAVIA Engine 3, 4 HDMI inputs

Audio Features: 5.1 Channel Audio Out, Auto Mute (on no signal), Auto SAP, Dolby® Digital

Approximate Size: 50 x 33 x 12.5 in monitor with pedestal; 50 x 31.5 x 2.5 in monitor without pedestal

Weight: 71 pounds with pedestal, 62 pounds without pedestal

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