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Home Theater News What Is On In HD News
Written by AVRev.com   
Monday, 15 June 2009

The DTV transition may have unintended effects on consumer preference for antenna broadcasting.  In a report by Harris Corporation, 55 percent of respondents were considering canceling their cable or satellite service altogether in favor of over-the-air, free, HD broadcasting through antennas.

Over-the-air broadcasts would likely give consumers fewer channels to choose from, compared to satellite or cable, but the readiness to switch could mean that more consumers are relying on the Internet for their TV needs.  Other factors that indicate that consumers are considering dropping cable or satellite in favor of antenna broadcasts include the recent numbers for new cable/satellite subscriptions being at their lowest point in history (less than 1% growth), and large spikes in antenna sales.
   Comments
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Keith  - Home Owner   |2009-06-18 16:24:19
I am thinking about canceling my cable TV I do not watch most of the channels
and it is too high priced!
Mark  - 100% right on   |2009-06-18 16:34:34
If my cable service was not providing my highspeed internet connection, I would
have no further use for it. The only live TV that I still watch is almost
exclusively OTA HD programming that arrives "free" at my roof antenna.
The video quality of OTA HD is still stunning to me, looking almost photographic
on a 100" screen. There are indeed limited OTA choices but I've already
experienced the "hundreds of channels and nothing to watch" syndrome
with cable and satellite. Rental DVDs provides most of the content that gets
projected on the big screen, perferably Blu-Ray titles.
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