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HD Radio Prepares New Campaign  Print E-mail
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Written by AVRev.com   
Tuesday, 30 June 2009

HD Radio Prepares New Campaign
On June 29th the HD Radio Alliance began its latest campaign to increase consumer awareness about the benefits of HD radio.  Their focus is on higher sound quality, the ability to tune in to a wider range of local stations, and the expected release of the first portable HD radio players in the end of Q3.

This is a wide-reaching campaign, running for thirteen weeks on over 600 radio stations.  As the end of the quarter approaches, the ad campaign will announce specific devices that will allow for consumers to listen to HD radio anywhere they go.  One of the key messages the Alliance wants to hit home is the fact that if you don’t own an HD radio, you can’t hear HD radio, even if you are tuned in to an HD broadcast.
   Comments
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Jackie  - Great News!   |2009-07-08 12:25:21
Fantastic!
HD radio continues to be a little confusing to some folks, but as
with most new technology, it takes time and momentum for it to catch on. As
larger companies, like Mercedes and Microsoft jump on board and promote this new
HD technology with their products, more consumers will grow to appreciate the
benefits and become comfortable with it.
For more info on HD radio and a great
selection of
HD radio receivers, HD radio tuners, and home audio go to
http://www.hdradiotuner.org
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