av news
This Month's Featured Equipment Reviews
Audioengine A2+ Desktop Speakers Review
Darwin Truth Silver Cable Review
Anthony Gallo Acoustics A’Diva SE Loudspeakers & TR-3D Subwoofer Review
Denon DA-300USB DAC Review
The SVS SB-2000 Subwoofer Review
Latest AV News
AV News Forum Topics:
 
Directors Join in the Fight Against Premium VOD  Print E-mail
Home Theater News Industry-Trade News
Written by Dick Ward   
Thursday, 21 April 2011

The idea of adding a new window where movies are available on demand from cable providers before they're out on DVD and Blu-ray has been met with more than a little criticism.  Consumers have mixed feelings about shelling out $30 for a movie, theater owners are livid that their sales window will be cut down and now some of Hollywood's biggest directors are joining in on the conversation.


In a letter drafted by the National Association of Theater Owners, directors like Michael Bay, James Cameron, Peter Jackson and Robert Rodriguez spoke out against premium VODs.  They, like theater owners, say that early VOD sales will severely impact theatrical windows. They also make an interesting point about the price of the VODs.  "History has shown that price points cannot be maintained in the home video window," says the letter.  "What sells for $30‐a‐viewing today could be blown out for $9.99 within a few years."

It's doubtful that this will be enough to make companies put the brakes on premium VOD, but it may make them think things out a little bit before committing to the move. You can read the full letter here. (PDF








Like this article? Bookmark and share with any of the sites below.
Digg!Reddit!Del.icio.us!Google!StumbleUpon!Yahoo!Free social bookmarking plugins and extensions for Joomla! websites!
 

  home theater news  |  equipment reviews 
  blu-ray reviews  |  dvd  |  theatrical reviews  
  music download reviews  |  music disc reviews
  contact  |  about-us  |  careers   |  brands 
  Subscribe to Us   |   RSS   |  AVRev Forums
  front page  |  virtual tours  |  dealer locator
  how to features  |   lifestyle & design articles
  Want Your Home Theater Featured on MHT?
   CE Partners: HDD  |  HDF  |  VGT  |  SD  |  DVD
   
  Advertise with Us | Specs | Disclaimer
  Sponsors | privacy policy | terms of use
  909 N. Sepulveda Blvd. El Segundo, CA 90245
  Ads: 310.280.4476 | Contact Us
  Content: 310.280.4575 | Mike Flacy