Three Quarters Of U.S. Online Adults Listen To Audio On Home Computers
Seventy-two percent of online adults in the U.S. are using their home computers to listen to audio content, according to a new study by the Consumer Electronics Association (CEA). Computer-Sourced Audio Consumption in the Home reveals that rapid penetration of the PC in U.S. households (now estimated at 82 percent) has more and more consumers looking to their home computer instead of their TV, DVD player or CD player for a home audio experience.
“In the span of a few years, the PC has risen from an enigmatic beige box to what some consumers today might call the epicenter of infotainment in the home,” said Steve Koenig, CEA’s senior manager of industry analysis.
The study showed that 86 percent of home PC audio users are satisfied with their computer-sourced audio experience. However, more than one-third of home PC audio users cite the need for better sound quality. In fact, when forced to choose between having a quality audio experience and owning a large number of audio files, almost half (47 percent) of home PC audio users chose quality over quantity.
Music remains the most universal type of content that consumers listen to on computers today. Seventy-seven percent of home PC audio users listen to music on their PC an average of nine hours per week. While physical media remains the primary source of audio content among overall home PC audio users, the Internet and digital files also represent significant sources of content.
The study also revealed an emerging area of opportunity in bridging the divide between PCs and home audio systems. Only 9 percent of home PC audio users currently connect their PC to their home audio systems.
“The PC has claimed its place as a hub of audio content procurement and playback in the home,” said Koenig. “The next step is to allow consumers to see the benefits of connecting their PC to their existing home audio system for a more enjoyable home audio experience.”
Computer-Sourced Audio Consumption in the Home (June 2007) was conducted in April 2007.
Re: Three Quarters Of U.S. Online Adults Listen To Audio On Home Computers
I have been an audiophile long before HT came into play. I have been experimenting with a PC as an audio hub for a while. I'm currently running 3 Apple Airport Extreme base stations (one on each floor) linked together to form one Wireless LAN. Apple makes this easy to do, and it gives me full 54 speed from anywhere in the house. I also purchased an Airport Express, connecting the digital out into my Benchmark DAC1. I was running Apple Lossless files that I created from CDs through iTunes.
The sound was not quite as good as when I used my Simaudio Moon Equinox as a transport, but it was fairly close. Still, in the audiophile world of having to sometimes pay a good some of money to get incremental changes in sound quality, it was not a step backwards that I was not willing to take. It was,however, more than adequate for casual listening. I also tried my Apple laptop's digital out straight into the DAC1 with the same results. I also did not like the CD through the laptop straight into the DAC1 as well either. My Apple laptop also has the mini optical digital jack.
There is something with the PC causing the difference, but it is tough (for me) to determine what the root of the difference is. I really want to make this work, as my large CD collection sure is taking up a good amount of space.
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