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-   -, and Sold to Internet Brands ( 04-01-2008 06:32 PM, and Sold to Internet Brands, the largest audited home theater publication, along with its sister sites and announced today that the properties have been sold to El Segundo, California based Internet Brands. Internet Brands, the owner of over 60 enthusiast web properties including and, also recently announced the purchase of and to round out their new consumer electronics publication portfolio.

"Internet Brands offers and its associated sites the chance to grow in meaningful ways we simply couldn't on our own," stated founder, Jerry Del Colliano. "The power of their network will drastically increase the reach and impact of the properties thus allowing us to promote the best of the world of home theater and audiophile hardware and software to more people."

All of the sites will continue to be published by Jerry Del Colliano. Andrew Robinson and Ken Taraszka have agreed to remain on as Managing Editor and Associate editor respectively. The internal support staff also will remain, leaving the overall publication's operation fully intact post acquisition. Financial terms were not disclosed.

TheMoose 04-02-2008 08:03 AM

Re:, and Sold to Internet Brands
I'm guessing this will mean you will have a lot more resources to draw from which means this will be good for everyone.

JerryDelColliano 04-02-2008 03:58 PM

Re:, and Sold to Internet Brands
The power of a bigger company is hard to deny. We tried unsuccessfully to buy other AV sites to grow and were leaving money on the table (like a BIG, signed IO from Sony in Q42007) which is just crazy.

Some of our competition like get help from POWERFUL sites like and others. Now we have that kind of muscle.

Beyond that everything pretty much stays the same.


JuCo 04-02-2008 05:07 PM

Re:, and Sold to Internet Brands
On behalf of Internet Brands, I just wanted to say that weíre happy to have join the Travel and Leisure group here at IB.

Weíre committed to keeping the same great site itís always been while leveraging some of our strengths Ė powerful servers and broad experience in site administration Ė to keep it growing.

Iíve listed some FAQs concerning the acquisition below.

Please consider me a contact to Internet Brands.
Glad to be here!


Q: Why did Internet Brands buy
A: Internet Brandsí mission is to help consumers plan important purchases and discuss areas of interest to them. AVRev.comís users offer outstanding advice and support for people involved with audio-visual electronics products of all kinds.

Q: Will become part of another Internet Brand site?
A: No, Internet Brands plans to keep it a separate, thriving site operating as it does today.

Q: What changes can we expect to see on
A: For the most part, the site will remain essentially unchanged. If it ainít broke, donít fix it. The main change in the coming months will be that Internet Brands migrating the site to more powerful computers. Beyond that, Internet Brands plans to brainstorm with the moderators of about improvements that would make the site even better.

Q: Will my log-in or password change?
A: No you will still access as you always have.

Robinson_A 04-02-2008 05:47 PM

Re:, and Sold to Internet Brands
Dear readers,

As you know doubt have read has, in fact, been sold to Internet Brands. While this may come as a shock to some of you, rest assured the you've come to know and love over the years is intact. This is not the big bad coorporate take over we've all seen examples of else where in the business world. As Justine mentioned above, the main reason behind the acquisition of was not to change it but to enhance it. To make it better, stronger, faster.

As the Managing Editor it is important that you understand that I am committed to keeping the legacy of this great publication intact. That means the same great content month after month about the products you love and lust after. The editorial staff at will not be changing nor will our unique approach and overall vibe towards this industry.

I hope you all stick around because we're just getting warmed up...

JerryDelColliano 04-02-2008 05:56 PM

Re:, and Sold to Internet Brands
Well said Andrew.

In the next few days, we will start posting our quick reviews which will add 100's of shorter reviews to our 60 review per year editorial model.

We have 30 HDTVs and will post 10 media center PCs next month. Remotes after that. We have a bunch of top video screens and some audiophile stuff being posted.

Just on an editorial level - will be a FAR DEEPER site than it has been historically. As Andrew says - we are just getting warmed up!!!!

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