Originally Posted by PRO-630HD
Hey guys why did target go blu SAP exclusive. The BDA paid them off. Paid or Talk who are bluray inseiders will admit that. It is a business.
They didn't pay them off. Blu-ray insiders, and everyone who reported on it will tell you that Target came to Sony about the sales plan, and Sony paid for the end-cap, as normal for businesses to do. It's call "co-op."