Wednesday, 01 August 2001
With an appropriately named first video from the Buggles called "Video Killed the Radio Star" and the visionary leadership of a then former radio program director and now AOL-Time Warner co-COO, Bob Pittman, MTV was more than a draw for teenagers to cable television, it defined how an entire generation is introduced to popular music.
By adding visuals to popular music, MTV upped the ante for what it takes to become a MEGA-star in American and around the world. With records like the 49 times platinum selling Thriller from Michael Jackson and the rise of talent like Madonna, Duran Duran and countless others, MTV quickly surpassed FM radio as the way the youth, soon to be titled Gen X, would find new music.
In later years MTV developed original non-music related content ranging from an early take on "reality TV" in 1992 ...