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Thursday, 22 March 2007
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Written by
Jerry Del Colliano
Before
the days of grunge and during a time when the compact disc offered the
consumer a fair value for $18.99, the domestic music business briskly
sold north of 30 billion dollars’ worth of music per year. Powered by
catchy pop acts and surprisingly well-crafted rock and metal, the music
business in the early 1990s made a product that could be sold in a
profitable format in high volumes and that mainstream consumers truly
wanted. Roll the tape forward just a few years and couple the
Nirvana-esque, “I don’t care if I tune my guitar, brush my hair or even
blow my brains out, whatever” attitude with the grunge scene, and you
see the beginning of the problem. Add in the commercial success of
Apple’s iPod paired with the launch of the DVD, which gave consumers
both an audio and a video experience that lasted two-plus hours, had
supplemental goodies, surround sound and ...
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